011: Vanessa Smith on Using Live Video To Connect


The podcast dedicated to giving you a no-bullshit look at what it takes to build relationships through video. This is for the scared, the overwhelmed, and the awkward as fuck, and all those who believe diy doesn't have to mean amateur but don't know where to start ...

Welcome to the Video Matters podcast.


In this episode ...

I had an amazing chat with Vanessa Smith about how she's used live video in a previous business, and how she's planning on incorporating it into her coaching business.

Her insights into the mindset required, the innovative content ideas, and the deep underlying belief she has that connection is the most important thing made this a dream convo. 

Take a listen to hear what she had to say about using live video to create a genuine connection with your audience.

Show Notes

  • Using live video to connect
  • 6 ways Vanessa used live video
    • behind the scenes
    • audience participation in customer decisions
    • teasing new inventory
    • selling before product is available in the shop
    • engagement focused weekly session not biz related
    • incentivising engagement
  • Vulnerability around video
  • How she’s planning to use live video as a coach
  • Following your dreams & having a positive influence
  • Mindset shifts

If you mess up it feels more like there’s an audience with you and you can turn that mistake into an opportunity for further connection

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People really love to participate, they love to be asked questions and feel valued, and to also feel like they’re not just buying something from you but are making a difference in your business by participating

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It was really cool to watch the conversations not just connecting me and the person, but connecting that person with other people, so it created this strong sense of community

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Push your edge of fear, be willing to be open, because what’s the worse thing that can happen? You fail, you’re not going to die

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It’s not about my self-worth any more, it’s about empowering others to develop their sense of self-worth

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The more comfortable I became on video, and interacting with people on video, the more I became comfortable in real-time with them

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We don’t want perfect looking people with the perfect monologue, we want real, down-to-earth people that mess up, but have something important to share and give off a good vibe

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The Guest


Vanessa Smith

Vanessa Smith is a certified coach and creator of the Find Your Fierce program. After watching too many women get stuck before they got started, she decided to help them better access their intuition in the most strategic, practical, and fun way possible. She LOVES being on video, making a positive impact with her clients and the world, and talking about homemade marshmallows, as well as other topics that matter.

The Host

Tors Grantham

Tors is a television professional, who studied all aspects of television production before launching her career spanning almost a decade. She's worked with a BAFTA nominated production team, has her own entry on imdb.com, and has even walked the red carpet several (terrifying) times.

She's had chips thrown at her by David Tennant (it was an accident, he's got terrible aim), she's interviewed some amazing actresses, and she attended the cast and crew screening of Empire Strikes Back at the grand old age of four. 

Now she lives in south Wales with a large dog and a small cat, where she uses the knowledge she gained in her television years and beyond, to help online biz owners step in front of the camera and connect with their audience.


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