There's never been more pressure to get on camera. Livestreams, webinars, client calls, YouTube videos, and social media algorithms, all calling your name and demanding your attention.
It's resulted in a lot of conversations around video, like the ones in this video, but there's a problem with that: those are the wrong things to focus on. It doesn't matter what you film on or where you post it, they will not watch if your content doesn't connect.
And let's not ignore the elephant in the room, when you're so nervous you won't get on camera in the first place. By the way, that was me. My fear of the camera was part of the reason I decided to go work behind the camera in the professional television industry.
But #realtalk, it's no longer an option to hide, not if you want your business to flourish in today's market. Which is why I focus on helping irreverent boss ladies overcome their video blocks, just like I did, so you can get on with growing your business with video.
Terrified you're going to suck?
Some of us have spent most of our lives telling ourselves stories about our value, our looks, our knowledge, and our courage. This mindset is painful, but it keeps us safe. Unfortunately, it also keeps us small.
I believe that how you show up on camera can make the difference in how successful your content is. But getting on camera can often bring out behaviours that slow down, or outright block that connection with the audience, especially when you're nervous.
You can't make videos without, y'know, learning to make videos. But there's more to it than picking the right camera, and figuring it all out can be downright overwhelming. I'm here to tell you it doesn't have to be. Are you ready to get your video shit together?
Overcome the limiting beliefs that have held you back from video in the past.
Learn how to show up on camera as your authentic self, comfortably and confidently.
Create a video production process that works for you, whether that's a YouTube video, a live, or a webinar.
Build relationships with your audience through video by creating engaging content.
What I Do
One to one or group coaching, designed to help you work through any blocks and get you on screen
Watch live classes on video planning, filming, and editing for free, or purchase the class recording
Let's talk all things video, and listen to guests talk about their video experiences and blocks
This is the podcast dedicated to giving you a no-bullshit look at what it takes to build relationships through video. This is for the scared, the overwhelmed, the awkward as fuck, and all those who believe diy doesn't have to mean amateur, but don't know where to start. Welcome to Video Matters.